Carnival Corporation has announced that they have developed the world’s first interactive guest experience platform that will transform cruises into a highly personalized and elevated level of customized service on board their cruise ships.
The company unveiled the Ocean Medallion™, a first-of-its-kind wearable device that enables a personal concierge by bridging the physical and digital worlds to deliver a new level of personalized service not previously considered possible — including sophisticated wayfinding, food and beverage on demand, an array of interactive gaming, personalized entertainment experiences and more. The quarter-sized, 1.8-ounce disc can be accessorized with jewelry, clips, key chains and bands or simply carried in a pocket or pocketbook.
Powered by proprietary technology developed by Carnival Corporation that features an Internet of Things (IoT) network of intelligent sensors and experiential computing devices, the Ocean Medallion revolutionizes guest service not only for the cruise industry, but the broader vacation industry.
It will be officially introduced by CEO Arnold Donald on January 5 when he becomes the first travel industry executive to deliver the opening keynote address at CES, the world’s largest annual consumer technology trade show.
Benefits of the Ocean Medallion™ include:
- Streamline and expedite the port embarkation and disembarkation process
- Guests can open their staterooms as they approach their door with no keycard required
- Locate friends and family around the cruise ship
- Enable guests to purchase merchandise without any transaction, cards or paper
- Deliver enhanced dining experiences based on food and beverage preferences
- Power an array of interactive gaming and immersive entertainment experiences
- Significantly enhance interactions with crew members and guests.
The Ocean Medallion is the only accessory needed to elevate the guest experience before, during and after each cruise in what the company is calling Ocean Medallion Class.
The Ocean Medallion pairs with an optional personalized digital concierge called the Ocean Compass™, a digital experience portal available online, on smart devices, on kiosks in home ports, on stateroom TVs, on interactive surfaces located throughout the cruise ship and on devices carried by all guest service hosts.
Both innovations combine with an invisible network of proprietary sensors and computing devices embedded throughout the ship, home ports and destinations that collectively form the “Experience Innovation Operating System” – xiOS™.
The proprietary xiOS uses a guest-centric, Internet of Things approach to enable guests to maximize their experiences in real-time based on their choices and preferences – delivering enhanced personalization across every aspect of their cruise vacation. The xiOS seamlessly leverages hardware and software to enable all experiences including access, lodging, food and beverage, entertainment, retail, navigation, payment and media.
The new guest experience platform will debut on Princess Cruises’ Regal Princess in November 2017, followed by Royal Princess and Caribbean Princess in 2018. The new Medallion Class on Princess Cruises will be rolled out over multiple years on the entire Princess Cruises fleet.