Princess Cruises has become the first cruise line to integrate with CVC Corp, the largest travel group in Latin America.
This development was designed by Discover Cruises, which is part of Discover the World, which provides sales and marketing support for Princess Cruises in Brazil, Argentina, Hungary, Paraguay, South Africa, Uruguay and West Balkans.
This new agreement allows agents and customers in the entire Latin American region access to all of Princess inventory. It includes 18 cruise ships with more than 170 itineraries around the world, pricing in Brazilian Reais, and an installment program. Agents and customers will have 24/7 access to CVC Corp.
Destinations as Europe, Caribbean, Alaska and South America are very well demanded by the Brazilian market. Princess Cruises deployment will increase the options of dreamed voyages CVC Corp is continuously offering to its customers.
“We are so excited about the new partnership with CVC Corp, which allows travel agents and our customers to see the rich, real time content we will be able to share with them,” said Trey Hickey, Senior Vice President International of Princess Cruises. “With over 5,000 unique point of sale locations, this end-to-end connection will represent the single largest integrated network of travel agents anywhere in the non-English speaking world for Princess Cruises. The CVC Corp integration is the first of many more steps planned to improve our share, not just in Brazil, but across the entire LATAM region. We truly believe LATAM will become Princess Cruises largest fly cruise source market in the world.”
