Virgin Voyages, an adults-only cruise line, not only announced the return of their Season Pass for 2028 but also their first-ever cruises to Scandinavia and the Baltics.
Virgin Voyages will travel to 71° North, above the Arctic Circle, for the first time in 2028. These cruises will leave from Amsterdam and offer an Arctic Circle crossing with a midnight sun deck party under 24-hour daylight.
The cruise line will offer a total of four cruises to the Arctic Circle in 2028, with sailings opening for bookings on August 14, 2026. There will also be two unique, one-way cruises between Barcelona and Amsterdam. Virgin will visit a total of 15 new ports during these cruises.
Season Pass
Virgin is also bringing back their Season Pass for 2028. Their Season Pass has sold out every year they have offered it, with 2027 filling up fast.
The four cruises to the Arctic Circle are included in the 2028 Season Pass as well as the following perks:
- Central Sea Terrace cabin for two Sailors
- $15 per Sailor, per night in onboard drink credit
- 60-day dining reservation window
- One complimentary Shore Thing excursion per voyage (up to $250 per Sailor)
- One complimentary Arctic Circle Discovery Excursion
- Upgraded Work From Sea WiFi
- Wash & Fold laundry service
- One sea day Thermal Suite spa pass per voyage, per Sailor
- Priority boarding and a seamless back-to-back handling between voyages
- Private Champagne breakfast and reserved viewing area for the Arctic Circle crossing ceremony
Every Season Pass Sail comes with a curated welcome package that includes a Nordic-themed food and drink kit with aquavit, Scandinavian chocolate and a sea salt tin, an exclusive Season Pass jacket in a Nordic colorway, a curated city guide or hand-drawn map set for major ports, and travel essentials including a water bottle, portable power bank and backpack.
Double occupancy is required across all four cruises along with full payment at time of booking, with a $100 refundable deposit to hold the package.
Pricing for the Season Pass will be announced on August 14, the same day bookings open.
Key dates for the 2028 season are as follows:
- August 14, 2026: Bookings open. Season Pass pricing announced. $100 deposit holds your package
- July 9, 2028: Season opens in Barcelona
- August 14, 2028: Valiant Lady crosses the Arctic Circle
- September 4, 2028: Season closes in Barcelona
Nirmal Saverimuttu, CEO of Virgin Voyages, gave the following statement:
“One of the things that’s most exciting about seeing more Sailors come back to us year after year is that it gives us the confidence to keep expanding into new parts of the world. We’ve become the go-to brand for anyone traveling without kids. And now, Northern Europe felt like the right next step. We’ve built these voyages around the kinds of experiences that make people fall in love with a destination, from the fjords and Baltic capitals to sailing beneath the midnight sun.”
Nathan Rosenberg, Chief Brand Experience, Marketing and Momentum Officer of Virgin Voyages, added:
“We have so much love for our Mediterranean & Alaskan experiences we can’t wait to show off how Virgin Voyages will celebrate this new part of the map we have unlocked. The fjords called for something calmer. The Baltic cities called for something later. The Arctic Circle called for something we’d never staged before and it will be epic. Crafted for our sailors but inspired by the new places we are headed.”
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