Holland America Line and Sony have announced a new partnership for the 2025 Alaskan cruise season.
Through this collaboration with Holland America Line and Sony, guests are encouraged to enter their photography in an “Alaska Through Your Lens” photo sweepstakes.
Grand prize winners will receive a cruise for two to Alaska on a Holland America Line ship, a Sony Alpha 7R V camera, 70-200 mm F2.8 G Master II Lens, and 24-70 mm F2.8 G Master II lens.
Entering the contest is easy. All you have to do is visit https://alphauniverse.com/AlphaHALCruise-sweepstakes or you can enter on social media by using the hashtags #AlphaHALcruise and #Sweepstakes on your photos.
Kacy Cole, chief marketing officer at Holland America Line, gave the following statement:
“For more than 75 years, Holland America Line has been bringing guests to the unparalleled wildlife and breathtaking glaciers that are the natural beauty of Alaska. “Our collaboration with Sony helps capture Alaska through the lens of our guest and creates experiences too good to hurry through.”
Yang Cheng, Vice President, Imaging Solutions at Sony Electronics, added:
“At Sony, we believe in the power of photography to not just capture, but to evoke the deep emotions of our world — this is the essence of our Kando mission.
“Through our collaboration with Holland America Line, we offer guests the chance to embark on an unforgettable adventure through Alaska’s breathtaking landscapes, towering glaciers and majestic wildlife.
“With our cutting-edge technology, we hope they’ll capture those awe-inspiring moments that stir the soul, sharing the beauty of the Last Frontier in ways that connect deeply with their emotions.”
While this sweepstakes is new, this is not the first time that these two companies have partnered together. Sony recently hosted an interactive pop-up photography class during a seven-night cruise to Alaska last month.
The class allowed guests on Zaandam to sharpen their photography skills and gets hands-on practice with some of Sony’s state-of-the-art equipment.
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